Andarakis
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04 Brand, Marketing & CommunicationsUnited Arab EmiratesCase 109

Portfolio & Packaging Strategy

Regina Gourmet
Regina Gourmet
Portfolio & Packaging Strategy, Regina Gourmet

Deliverables

  1. Marketing Strategy
  2. Portfolio Strategy
  3. Packaging & Visual Development

Outcome

Brand DistinctionA Stronger & More Cohesive Portfolio Identity
Market PositioningClearer Differentiation Across the Product Portfolio
Commercial ImpactEnhanced Shelf Presence, Customer Appeal & Portfolio Performance
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