Andarakis
← All work
02 Projects & DestinationsSaudi ArabiaCase 051

Destination Strategy

The Point
The Point
Destination Strategy, The Point

Deliverables

  1. Vision and strategic positioning
  2. Marketing strategy and market positioning
  3. Naming, branding, and communication strategy
  4. Creative development and campaign support

Outcome

Market ActivationAwareness & Footfall
Commercial GrowthDemand & Sales Potential
Brand EquityDistinct Positioning & Recognition