Andarakis
← All work
02 Projects & DestinationsUnited Arab EmiratesCase 060

Brand & Marketing Strategy

Majid Al FuttaimMall of the Emirates
Majid Al Futtaim · Mall of the Emirates
Brand & Marketing Strategy, Majid Al Futtaim · Mall of the Emirates

Deliverables

  1. Marketing Strategy
  2. Brand Architecture

Outcome

Brand DistinctionA Stronger Retail Destination Identity
Market PositioningA Leading Lifestyle Destination in Dubai
Commercial ImpactEnhanced Customer Engagement & Brand Equity
← Previous
Majid Al Futtaim · City Centre MirdifNext →
Al-Futtaim Group · Zenata Mall

More in Projects & Destinations

Corporate Brand & Destination Strategy, PIF · Gulf Coast Development
PIFGulf Coast Development

Corporate Brand & Destination Strategy

PIF · Gulf Coast Development
ProjectsKSA
Destination Strategy, PIF
PIF

Destination Strategy

PIF
ProjectsKSA
Destination Strategy, PIF · Red Sea Global
PIFRed Sea Global

Destination Strategy

PIF · Red Sea Global
ProjectsKSA